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Re-imagining how financial services is delivered to MEs
run by low income groups in small cities and towns
Vision
Micro enterprises become a key contributor for higher GDP, increased job creation and support in moving India towards becoming a middle-income country.
Mission
To provide adequate, affordable and timely financial services to Micro Enterprises to help them grow and expand their businesses.
Goal
Provide financial services to 3 million VFS target segment Micro Enterprises.
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Our Values
Integrity
Customer Focus
Transparency
Accountability
Diligence
Continuous Improvement
Board Of Directors
Shamik has two decades of progressive experience of leading organizations and large initiatives aimed at improving well-being of low-income communities at scale. He has extensive experience in the field of financial inclusion, micro-enterprise development and leveraging technology. Over the years he has developed expertise in strategy, design of innovative service delivery models, execution, organisation building and leadership development. Shamik has worked in partnership and with leaders from governments, private sector and development agencies. He has degrees in Development Administration from IIFM and Commerce from Hansraj College, Delhi University.
Shamik Trehan
Founder & Director
Mr. Anindya Sen has retired as Sr. Vice President (Eastern Zone) from Axis Bank Ltd. He has long time experience in Financial & Banking sector with vast knowledge in Risk Management on modern banking & SME financing system. He also has a strong capability to train on risk management services for funding.
Anindya Sen
Director
An accomplished Human Resource Specialist with 40 years+ experience and ability to provide policy direction, strategic advices, technical and operational guidance to the Management in the core areas of Human Resources, Team Building, analytical & problem solving. She possess expertise in devising coherent HR Strategies whilst improving internal processes and procedures within a demanding environment.
Mrs. Bela Sehgal
Independent Director
Satish Reddy is the Chairman of Dr. Reddy’s Laboratories. He oversaw the expansion and establishing of a strong footprint for Dr. Reddy's in Russia, CIS countries and other emerging markets. As an active member of major industry associations and governmental panels, he played a key role in shaping national policies. He has great interest in exploring how human capital can be channelized to add to the productive power of the country. He supports various social enterprises and not-for-profit organizations. Societal impact is close to his heart and, he mentors organisations to innovate and explore new models aimed at improving lives of low income communities.
Satish Reddy
Impact Investor

Management Team

P.N.Srinivasa Rao is having 20 years of work experience of leading operations in international non-profit organizations and social enterprises. Over the years he has developed expertise in strategy, execution, and scaling up operations. He has extensive experience in the field of financial inclusion, developing business strategies & models in micro credit, designing and implementing enterprise risk management systems.
P.N.Srinivasa Rao
COO
Dipesh comes with a string of experience in Corporate Finance, Regulatory Compliance, Systems and M&A. Having worked with Corporates, NBFC players, he brings a rich flavour of Finance for Vreedhi. He is entrusted with the critical role of handling Finance, Compliance and Treasury function, at Vreedhi. He is a Chartered Accountant and a Company Secretary, by qualification.
Dipesh Arya
Head - Finance
Rami has a 15+ years of experience in IT operations, Infrastructure Management and Application development. His core area of learning includes IT strategy, Governance and Project management. He had a successful track of many projects from ideations to Go live and coordinated PMO setup with multinational Partners. He is part of the CIO panel discussion in many of the forums and receipt of the CIO awards in India.
Rami Reddy
Lead IT
Experienced Finance professional with a demonstrated history of working in the financial services industry. Skilled in Fintech lending, Credit policy, Underwriting, credit and risk management. He is a qualified Chartered Accountant, Company Secretary and Financial Risk Manger (GARP).
Akash Mittal
Head – Credit & Risk
Konda Reddy
Head – Collections
Purnima
Head - HR
Divya Sarda
Company Secretary